Anote Afeno

Extended Profile

EcoVogue_cover.webp

ecovogue

Discipline

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Brand Strategy Visual Identity Social Media Brand Style Guidelines Web Design

Timeline—2025

A geometric pattern with interconnected hexagons and lines in dark and red hues.

Circulate. Recirculate. Elevate

Tagline

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Circulate. Recirculate. Elevate

Project Synopsis

A large red downward-pointing arrow.

EcoVogue is a modern eco-fashion brand that fuses high-style design with true sustainability, creating apparel from recycled and organic materials for conscious consumers aged 18–35.

With a mission to make responsible fashion both accessible and aspirational, EcoVogue champions circular practices, reduces waste, and inspires a community committed to mindful, forward-thinking design.

Logo with a geometric cube design and the word 'Ecoverse' in stylized white font on a dark patterned background.
A geometric cube made of interconnected black and white lines on a light gray background.

Cornerstones

Assemblage

Circulate. Recirculate. Elevate.

EcoVogue reduces waste, and elevates the concept of slow, conscious fashion. EcoVogue's brand strategy becomes fully articulated through the development of key creative pillars and visual foundations.

A white and red puffy winter vest with a high collar, featuring the EcoVogue logo, set against a plain background with large stylized text reading 'Ecovogue'. The image promotes a collection with the message: 'Circulate. Recirculate. Elevate.', and mentions exploring the winter collection, emphasizing sustainability and slow, conscious fashion.
Person carrying an orange tote bag with the words "ECO VOGUE" and a small white logo, standing against a textured concrete wall with diagonal shadows.
Black rectangular sign with the logo and name 'Ecovogue' mounted on a brick wall, with shadows cast on the wall.
A red tag with the word 'ECOUVISIONE' and a barcode, attached to cream-colored fabric.
Three metallic water bottles in silver, rose, and dark blue, standing side by side, with black spray tops, on a light background.
A red reusable shopping bag with blue handles and the word 'ECOUWLE' printed on it, lying on stone stairs with shadows cast across it.
Skateboard with a colorful geometric design on a white background.
Front of a clothing store called Ecovogue with large glass windows displaying mannequins and clothing inside. The store has a modern design with stone exterior walls.
A two-toned fashion jacket with a prominent logo pin on the chest, featuring a high collar and a mixed fabric design, displayed against a geometric patterned background.
Magazine titled 'EcoVogue' featuring a young woman with braided hair wearing a black puffer jacket, lying on a light gray surface.
A poster featuring a woman in a puffy jacket with a high collar, with an orange background and black and white elements. The poster includes the words 'Ecovogue' and a slogan: 'Circulate. Recirculate. Elevate.' It appears aged with torn and worn edge
Stack of EcoVogue shoe boxes, orange with black and white branding
A tablet displaying an online shopping website with a model wearing a puffer jacket. The tablet is attached to a keyboard and is placed on a flat surface with a dark background.
A brown paper shopping bag with black text that says, "Circulate. Recirculate. Elevate." and a logo for Ecovague at the bottom, against a plain light background.
Outdoor advertisement featuring a white and beige puffer vest on a black textured background with the word 'ECOVOGUE' in large peach-colored letters. The message includes the words 'Circulate. Recirculate. Elevate.' with additional text about reducin
Smartphone displaying a clothing shopping app with winter jackets on a rock against a dark background.
A collection of white boxes with labels, featuring the brand name Ecovogue, and various product information and barcodes on the packaging.
Billboard advertisement with a woman wearing a beige and orange jacket on the right side, white background on the left side with text 'CIRCULATE. RECIRCULATE. ELEVATE.' and a small logo 'ECOVOGUE' at the bottom left.
A website showcasing winter puffer jackets, featuring a male model wearing a beige jacket with blue blocks, with options for different color variations and pricing details.
Online fashion store webpage featuring a woman in a beige and rust-colored puffer jacket, with product options and descriptions, including prices and limited edition details.
Online clothing store website featuring a woman in a black puffer jacket, with text promoting circulation and elevation, and images of folded clothes.
Online clothing store website featuring a woman in a puffy black jacket. The background is orange with product thumbnails, descriptions, prices, and inspirational text.
Online fashion store homepage featuring a male model in a beige and orange puffer jacket, with product details and options for two similar jackets on the right, and the text 'Circulate. Recirculate. Elevate.' on the left.

Anote Afeno

Extended Profile

Next Project: KTW

Projects

01/ EcoVogue‍ ‍02/ KTW
03 / GSDU
04 / Beeluxé

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